Nianbaest Toys Company: Unveiling the Manufacturing Process of "Dogs vs Squirrels" Stuffed Bean Toys
Nianbaest Toys Company: Unveiling the Manufacturing Process of "Dogs vs Squirrels" Stuffed Bean Toys
As a globally popular and adorable toy, Nianbaest's "Dogs vs Squirrels" series of stuffed bean toys not only captures people's hearts with its unique design, but also becomes a "must-have item" in consumers' minds with its exquisite manufacturing process and user insights. This article will analyze the secrets behind this popular product from the core aspects of product production and the underlying logic that customers love.
Emotional Design - From Toys to Companions
Character Narrative and IPization: Each toy is given a unique background story (such as "Loyal Dog Captain" and "Clever Squirrel Scout"), and emotional connections are enhanced through accompanying animated short films and blind box cards to attract Generation Z consumers.
Healing function: Targeting the stress relief needs of adults and also suitable for children to play, providing DIY interactive fun and releasing people's stress.
Strict selection of materials and environmentally friendly processes
Safety and comfort: High weight diamond velvet fabric is selected, paired with an environmentally friendly ABS plastic frame, and has passed international safety certification (such as the EU EN71 standard), with a delicate touch and tear resistance.
Sustainable production: using recyclable filling beans to reduce resource waste, packaging materials printed with soybean ink, in line with the trend of environmentally friendly consumption.
Intelligent production process
Precision injection molding and automated assembly: relying on laser cutting machines and intelligent injection molding equipment, ensuring mold accuracy of 0.01 millimeters.
Full chain quality control: from raw material testing to finished product sampling, covering 12 safety indicators (such as small part tensile testing), with a failure rate of less than 0.1%.
The essence of toys is a 'container of emotions
Nianbaest uses "Dogs vs Squirrels" to prove that the ultimate value of toys lies in connecting users' emotions and memories. Whether it's a playmate in a child's hand or a healing ornament on an adult's desk, success cannot be achieved without an extreme pursuit of details and a profound insight into needs. As industry trends indicate, the competition for toys in the future will focus more on "technology empowerment" and "cultural resonance" - and Nianbaest is already at the forefront of this track.
